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 Discover how these bite-sized, vertical dramas are rewriting the rules of binge-watching — and helping viewers watch smarter and spend less in the process. 

Shopping on a phone at home
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Phone-only dramas — miniature shows designed to be watched vertically on your phone — are flipping the entertainment industry on its head. With bite-sized episodes, immersive formats, and low production costs, these micro-dramas are doing more than just grabbing your attention. They’re changing how creators, viewers, and even advertisers think about time, money, and content.

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